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Kultursponsoring aus Winnenden: Samurai aus Schmutz: Kärchers neue Riesenkunst
Kultursponsoring aus WinnendenAuf einem japanischen Staudamm entstehen vier überlebensgroße Samurai – nicht gemalt, sondern freigewaschen. Das Spektakel folgt einer Strategie der Firma Kärcher: Kunst als PR in XXL.
In Japan verwandelt der Künstler Klaus Dauven zusammen mit dem Reinigungsspezialisten Kärcher aus Winnenden eine 56 Meter hohe und 228 Meter breite Staudamm-Betonwand in eine Leinwand.
Kärcher