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Mangelnde Kundenorientierung: Warum das Einkaufen in Stuttgart immer weniger Spaß macht
Mangelnde KundenorientierungEinkaufen ist eine anstrengende Tätigkeit geworden. Oft sucht man in Stuttgarter Kaufhäusern lange und vergeblich nach dem, was man braucht. Dahinter steckt eine Strategie.
So sieht Kundenfreundlichkeit aus: In dem alteingesessenen Haushaltswarengeschäft Tritschler am Stuttgarter Marktplatz wird das Warensortiment (fast immer) nach Produktgruppen sortiert.
Lichtgut/Leif Piechowski