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Plagiate bei Amazon: Der Kampf gegen Fälschungen im Internethandel
Plagiate bei AmazonEin Impulskauf auf dem Online-Marktplatz Amazon entpuppt sich als Fälschung. Und löst eine Recherche aus, die zeigt, wie groß die Marktmacht des US-Internethändlers ist und wie Hersteller und Händler der Konkurrenz aus Fernost ausgeliefert sind.
Insbesondere Internet-Plattformen sind Umschlagplätze für Fälschungen. Amazon ist mit einem Umsatz 2019 von 10,5 Milliarden Euro in Deutschland klarer Marktführer – der Zweitplatzierte Otto kommt nur auf ein Drittel dieser Erlöse. Obwohl das Unternehmen einiges gegen Plagiate unternimmt, tauchen Fake-Produkte immer wieder im Angebot von Amazon auf.
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