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Tupperware: Zeichen der Zeit nicht erkannt
TupperwareTupperparty bis zum bitteren Ende – die US-Kultfirma hat zu lange auf ein antiquiertes Vertriebskonzept gesetzt, meint unser Wirtschaftskorrespondent Hannes Breustedt.
Vom Kultobjekt zum Ladenhüter?
IMAGO/Arnulf Hettrich/IMAGO/Arnulf Hettrich