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Die Unternehmerdynastie hinter dm: Was macht die Unternehmerfamilie Werner aus?
Die Unternehmerdynastie hinter dmHinter der Drogeriemarktkette dm steht eine Unternehmerfamilie, die seit 50 Jahren eine ganz eigene Unternehmenskultur propagiert. Wie tickt die Familie Werner? Ein Porträt aus unserer
Serie „Unternehmerdynastien im Land“
Zwei Buchstaben als Markenzeichen: Christoph Werner steht vor dem dm-Schriftzug der Zentrale in Karlsruhe, dem „Diaologicum“.
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